07 Mar 2019 Advertising is communication regarding a product, service or cause to an audience to create awareness and generate engagement and or sales. For centuries, man has tried to create awareness and involvement amongst fellow men and Emperor Ashok set up rock and pillar edicts to spread the teachings…
Search Results For“industry”
India paving its way towards the ‘New World of Work’
05 Mar 2019 Changing Market DynamicsThe global economy has witnessed true transformation in the past few years. Factors like globalization, improved technology, demographics, and automation have rendered the job market more dynamic than ever. New jobs are replacing the old ones and there is an augmented need of skills and…
Emerging frontiers in Augmented Reality
04 Mar 2019 As more and more devices and equipment in the environment get digitally enabled, Augmented Reality (AR) will entrench itself further in our lives. Sensors will be critical in obtaining content-rich data from such devices and aide businesses in building better products and services. Sensors and internet of…
Payroll Reporting in India: Commendable but Long Road to Go
25 Feb 2019 Employment has emerged as an important subject in the development agenda of most national Governments and several international organisations over the past two decades. In the developed countries, persistently high and increasing unemployment rates have given rise to renewed concern for job creation, while in many developing…
Innovation – The New Economic Catapult
22 Feb 2019 In today’s world, businesses have only two choices: Innovate or perish. Some startling facts buttress this theory: only 12% of the Fortune 500 companies (ranked by total revenues) from 1955 were still on the list 62 years later in 2017. The others have either ceased to exist,…
Solopreneurs: The changing face of business
20 Feb 2019 The line of distinction between freelancers and solopreneurs who constitute the gig economy, is rather thin; while the former works for others by means of contracts, the latter’s goal is to build up a business with services and products of their own. Interestingly, the gig economy profession…
GST will improve our competitiveness
14 Feb 2019 Once again, the GST Council has made important modifications to the GST regime that will reinforce its growth potency. By raising thresholds, lowering frequency of returns and including services under the composition scheme, the Council has boosted ‘ease of doing business’ for small enterprises. India’s reform journey…
Corporate Governance, an Evolutionary Process
12 Feb 2019 One issue which, and rightly so, is and continues to be central to doing business is that of ‘corporate governance’. That system of rules, practices and processes by which an organization is directed and controlled. What also becomes important is the fine balance between the ‘ease of…
A Growth Driver
07 Feb 2019 The Budget provides relief to many sectors The presentation of the Interim Budget is to be seen in the context of various headwinds that are facing the Indian economy, including slower global growth and trade rates, subdued consumption, and farmer stress. At this time, it was necessary…
Towards a $1 Trillion Manufacturing Economy
29 Jan 2019 The share of manufacturing in GDP has been trending at 16-17% for some years now. The Government has set a target of taking this share to 25% of GDP by the turn of 2025. India has the potential to become a $5 trillion economy in seven years,…