30 Apr 2019 The Indian digital gaming industry has tremendous potential as it is poised to have over 300 million gamers by 2021. There is a high sense of optimism amongst advertisers, retailers and promoters as the market is fast growing from the present USD 890 million. Though the Indian…
Posts Written ByCII Team .
New Income Tax Act Should Aim at Competitiveness of Indian Industry
29 Apr 2019 In a rapidly transforming global economic environment, the role of the tax structure of economies has gained heightened relevance. Across the world, from advanced economies to emerging ones, tax rates for companies are being slashed to enable sharper competitive advantage. India has also taken note of these developments.…
The Role of Amusement and Theme Parks in the Indian Economy
28 Apr 2019 The term Amusement parks spark our imagination in a way that takes us right back to our own childhoods. Be it simple Indian Melas, or today’s proliferation of the same, like Disneyland, both children and adults alike find themselves enjoying it immensely. With the dawn of globalization…
Rural markets can boost the Indian Economy
26 Apr 2019 Rural India houses approximately 83 crores of its citizens in its six and a half lakh villages. Off late, the increasing purchasing power of this 70% rural population has been attracting the attention of marketers who have initiated rural marketing strategies to tap into this market, which for some…
The Lion Conquers the Forest: Achieving a USD 1 Trillion Manufacturing Economy
25 Apr 2019 Recently, CII partnered with the Government to work on the target of creating a USD 1 trillion manufacturing economy by 2025-26. We brought out a report ‘The Lion Conquers the Forest, India: A USD 1 Trillion Manufacturing Economy’ which looked at how India could become a leading…
The Importance of Developing Soft Skills in Education
23 Apr 2019 Contemporary education can be roughly divided into two parts – academic and non-academic. Achieving academic prowess is essential. The academic curriculum is mostly delineated by the academic councils of various education institutions. Yet, in the modern borderless world, education is becoming incomplete without obtaining soft skills – the non-academic…
The Need to Replace Fossil Fuels with Alternative Fuel
21 Apr 2019 The world is predominantly dependent on fossil fuels for its energy requirements. Fossil fuels are non-renewable sources where stored energy is released through combustion, such as such as coal, natural gas, petroleum and they account for almost 80% of energy used worldwide. Other sources like solar and electrical…
In-Cinema Advertising in India
19 Apr 2019 Is it the film which makes the deepest impression on our minds or the advertisements that accompany it? While many of us will have to jog our memories to remember the first film we ever saw in a cinema hall, we will easily remember the ‘anti-smoking’ ad…
The Fitness Boom in India
18 Apr 2019 Since pre-historic times, mankind’s tryst with fitness has been driven by the survival instinct, and today, we aspire to fitness for well-being and confidence. New modes of exercise keep our interest going, some of which include resistance training, Zumba and dance, aerial yoga, pilates, kickboxing, and adventure…
Multinational Corporations: Partnering India’s Development Journey
10 Apr 2019 The Multinational Corporations (MNCs) in India have the potential to bring dynamism to our development journey, compliment the efforts of local companies and thereby take the country to the high echelons of growth with inclusion. With numerous positive attributes, such as a vast pool of resources, knowledge…