28 Apr 2019 The term Amusement parks spark our imagination in a way that takes us right back to our own childhoods. Be it simple Indian Melas, or today’s proliferation of the same, like Disneyland, both children and adults alike find themselves enjoying it immensely. With the dawn of globalization…
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Rural markets can boost the Indian Economy
26 Apr 2019 Rural India houses approximately 83 crores of its citizens in its six and a half lakh villages. Off late, the increasing purchasing power of this 70% rural population has been attracting the attention of marketers who have initiated rural marketing strategies to tap into this market, which for some…
The Lion Conquers the Forest: Achieving a USD 1 Trillion Manufacturing Economy
25 Apr 2019 Recently, CII partnered with the Government to work on the target of creating a USD 1 trillion manufacturing economy by 2025-26. We brought out a report ‘The Lion Conquers the Forest, India: A USD 1 Trillion Manufacturing Economy’ which looked at how India could become a leading…
The Fitness Boom in India
18 Apr 2019 Since pre-historic times, mankind’s tryst with fitness has been driven by the survival instinct, and today, we aspire to fitness for well-being and confidence. New modes of exercise keep our interest going, some of which include resistance training, Zumba and dance, aerial yoga, pilates, kickboxing, and adventure…
Multinational Corporations: Partnering India’s Development Journey
10 Apr 2019 The Multinational Corporations (MNCs) in India have the potential to bring dynamism to our development journey, compliment the efforts of local companies and thereby take the country to the high echelons of growth with inclusion. With numerous positive attributes, such as a vast pool of resources, knowledge…
India 5.0: India@75 and Beyond
02 Apr 2019 Each year, after intense deliberations, CII selects a Theme for its Annual Session which becomes the focal point for all discussions and deliberations amongst the wide groups of stakeholders – Government, industry, think tanks, regulators, media, academia and civil society – at the CII Annual Session. The…
CII Annual Session 2019 – India5.0: India @75 and Beyond
02 Apr 2019 What does the India we envision in three years and beyond look like? How do we collaborate across political parties and social groups, as well as with Industry to set and achieve a common vision for India at 75 and the years to come? Answering all of…
Tech-Tonic Shifts Creating a Trillion Unique Interactions: Evolving Media Houses of the Future
02 Apr 2019 The Rise of Hero Content Consumers of today are spoilt for choice in terms of formats and genres with the diversification in the number of platforms to consume content. More than 30 different digital platforms have been added to the already extensive list of television channels. Out…
India@75: The Vision
27 Mar 2019 It all started in 2007. At the Incredible India@60 celebrations in New York, Professor C.K. Prahalad, management guru at University of Michigan, shared his vision of India@75 in 2022 as a country with economic strength, technological vitality and moral leadership. Excited about this long-term strategy for economic…
Transforming Urban India: Art and Culture’s Pivotal Role
23 Mar 2019 A city’s unique identity transforms a city from a location to a destination. Leveraging art and culture helps a city realize its true economic potential and foster demand for a unique cultural experience. Economic development through art and culture also contributes significantly to employment and GDP of…