04 Sep 2019 中文 Dangal, Secret Superstar, Andhadhun and Bajrangi Bhaijaan are some of the highest grossing Indian films in China. Almost every big hit in India is released in China to cash in on the growing love for Indian movies in the country. But Bollywood film producers are not…
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Stimulus package is a well-designed boost for economy
03 Sep 2019 Given that the economy had been suffering from a complex set of problems, the finance minister (FM) did well to announce an array of measures to bring relief. The interventions were well thought out, as they addressed key concerns in the economy. Further, the measures did not…
Man-Machine Interfaces Set to Transform Industry
30 Aug 2019 Human-machine interfacing (HMI) is not a new concept. Throughout the first three industrial revolutions, man has been leveraging machines to improve productivity. First, it was steam and then electricity that powered machines. Then came computers and electronics, automation across global shop-floors and production lines. The fourth phase…
Movie Merchandising is a Potential Hit
26 Aug 2019 Movie merchandising – products and commodities based on a movie’s theme, character, location, etc – is a tool meant to promote a film. Though producers/film studios perceive merchandising as a hook to supplement their box-office fortunes, its full potential has not been explored in India. Remember the…
Cognitive Marketing to Enhance Customer Experiences
19 Aug 2019 The days of the friendly, counter salesman who was able to gauge your exact requirements every time you went shopping seem to be over. The digital economy, powered by the internet, has given birth to a new set of ‘cognitive’ marketers, changing the way goods and services…
A roadmap to boost growth, investments in J&K, Ladakh
17 Aug 2019 The Jammu and Kashmir (J&K) region has immense potential for development and is one of the most attractive tourist destinations in India and across the world. Endowed with abundant natural resources and a rich labour pool, the J&K region has potential to grow. With a population of…
The Evolution of the Indian Economy since Independence
15 Aug 2019 India celebrates its 73rd Independence Day on 15th August 2019. Its development journey over the last 72 years has been marked by significant milestones and reforms that enabled it to achieve substantial progress in many areas including rise in income levels, growth, literacy, life expectancy and a wide variety…
Celebrating Volunteerism!
14 Aug 2019 The best way to find yourself is to lose yourself in the service of others. – Mahatma Gandhi India is known for its historical tradition of giving or volunteering. While many anecdotal references can be found in the ancient religious scriptures and texts, India’s most recent and…
Private Investment could Catalyze India to a Global R&D Powerhouse
08 Aug 2019 There is little doubt that India has the potential to become a global Research & Development (R&D) powerhouse. The Indian Government has been taking some proactive steps to make India a leading R&D hub in Asia. Its latest initiatives under Make in India, Start-up India and Digital…
The auto sector’s revival holds the key to India’s $5 trillion economy
06 Aug 2019 This financial year (FY2019) saw the Government of India set an ambitious target to make India a $5 trillion economy within five years. The country will need to grow at around eight per cent annually to reach the target by 2024-25. Global growth slowed down considerably in…